Having the right tools for any marketing discipline is the key to success. Search our growing database of free marketing tools and resources to help improve your next marketing campaign.
- Advertising Rate Card Sample
If you are thinking about print advertising, then you must get familiar with advertising rate cards. Rate cards provide an inventory of possible ad sizes, costs, and more.
Download- All Roads Lead to the Web: The Importance of Tracking Off-Line Advertising improve tracking of offline advertising
With increasing costs and difficulty in reaching key demographics, advertisers of all stripes are quickly realizing that tracking ad response, wherever it occurs, in order to justify media spending, has become a major mandate, and in some cases, a necessity for survival and prosperity.
Download- 2008 DM News Essential Guide to Lists, Database Marketing, and Data Services
This year's DM guide is better than ever. There are few disciplines that can claim to underpin the very fabric of the direct marketing world like the successful management of lists and databases and this guide reveals all.
Download- Strategies On Growing Your List Without Compromising Your Opt-In Policies
UOf the many topics on the mind of email marketers these days, growing a company’s email list is undoubtedly one of the hottest. After all, isn’t that one of the main goals of your email marketing campaigns: to keep your customers and subscribers updated about your company and to increase the number of people who you reach with your email campaigns?
Download- The Junk Fax Prevention Act
Even though this policy was enacted back in 2005, many marketers are still not fully compliant. Find out what you should be doing when marketing via fax. Note that the term "established business relationship" has been more clearly defined.
Download- Social Media Marketing and Search Engine Optimization
Social Media Web sites have been the craze since MySpace became popular. The phrase, Social Media Marketing (SMM) has recently been coined to describe a new frontier of online advertising. SMM is tied very closely to Web 2.0, the concept of user-generated content Web sites. There is virtually limitless marketing potential from the myriad of Social Media Web sites that exist today.
DownloadNow that you've designed your website, its time to launch it. Use this checklist to ensure that you're doing everything necessary for the search engines to realize your site is live.
Download- 8 Seconds to Capture Attention: Landing Page Report
It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds.1 And while that amount of time can feel like an eternity to a bull rider in the rodeo, it’s a mere blink of an eye to an email marketer hoping for strong conversions and a positive return-on-investment.
Download- Smart Survey Design market
This guide provides information on writing successful and effective survey questions, creating survey flow and layout, calculating response rates, tips for increasing response rates, and the pros and cons of online surveys. (Plus an appendix of links and works cited for additional help in survey design).
Download- Show How Marketing Makes Money
Study after study has pointed out the difficulty marketers have in measuring the ultimate impact of their programs on sales results. Yet the ability to accurately assess marketing's return-on-investment is increasingly critical to corporate success.
DownloadDevelop an effective Marketing Plan that puts your company ahead of the competition! This template includes a full outline of all the important areas to cover when considering the creation of your own marketing plan.
Download- Brand Consistency Redefined
Next to differentiation, consistency has been the second most important tenet of branding. Most methodologies or theories of brand creation and management include consistency as
a major component of the process. Brands are criticized or lauded based on the uniform and consistent experience they deliver.
DownloadIf you've never written a press release before, or you're looking for an easy guide, then this outlie of a press release is for you.
DownloadUse this power point deck to walk yourself, or someone else, through the basics of media training 101. This complete presentation gives you background information about the media and prepares you for the "interview".
Download- Internal Communications Plan Template
Use this template to develop your very own Internal Communication Plan. Improve communications within your company and get employees engaged. Simply open the Word template and customize your Internal Communication Plan.
Download- Link Development Part 1: Find the Links That Count Word Format
Link development is one of the most important and most difficult aspects of search engine optimization. Its value, however, has increased significantly over the years. Early search engine optimizers knew that links could be a backdoor into the Search Engines’ indexes. Links in directories were a sure fire way to be found by the Engines.
Download- Link Development Part 2: Find the Links That Really Count Word Format
This paper takes the topic to the next level. Now knowing the types of links and rules, the question is where do you get the links? There are an abundance of Web sites to get links from. Some are free, some are paid and some of them you may not realize even counted as links.
DownloadThe SEO code of ethics provides a standard for conducting search engine optimization practices. Make sure your organization follows them.
DownloadMarketingscoop.com
Picture from mlmblogexpert.com added by pitonhneg
0 comments:
Post a Comment
How do you think? Very glad if you would like to share opinions with me here:)